{"id":27498,"date":"2020-05-23T10:37:12","date_gmt":"2020-05-23T08:37:12","guid":{"rendered":"https:\/\/www.brickbox.es\/?p=27498"},"modified":"2020-05-23T10:37:12","modified_gmt":"2020-05-23T08:37:12","slug":"libreria-brickbox-en-la-casa-de-su-disenador-antxon-salvador","status":"publish","type":"post","link":"https:\/\/www.brickbox.es\/nl\/libreria-brickbox-en-la-casa-de-su-disenador-antxon-salvador\/","title":{"rendered":"Librer\u00eda BrickBox en la casa de su dise\u00f1ador, Antxon Salvador"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.brickbox.es\/wp-content\/uploads\/2020\/05\/modular-shelf-antxon-post.jpg\" alt=\"\" width=\"793\" height=\"595\" class=\"aligncenter size-full wp-image-27490\" srcset=\"https:\/\/www.brickbox.es\/wp-content\/uploads\/2020\/05\/modular-shelf-antxon-post.jpg 793w, https:\/\/www.brickbox.es\/wp-content\/uploads\/2020\/05\/modular-shelf-antxon-post-300x225.jpg 300w, https:\/\/www.brickbox.es\/wp-content\/uploads\/2020\/05\/modular-shelf-antxon-post-768x576.jpg 768w, https:\/\/www.brickbox.es\/wp-content\/uploads\/2020\/05\/modular-shelf-antxon-post-585x439.jpg 585w, https:\/\/www.brickbox.es\/wp-content\/uploads\/2020\/05\/modular-shelf-antxon-post-100x75.jpg 100w, https:\/\/www.brickbox.es\/wp-content\/uploads\/2020\/05\/modular-shelf-antxon-post-582x437.jpg 582w\" sizes=\"auto, (max-width: 793px) 100vw, 793px\" \/><br \/>\nEl creador de la estanter\u00eda modular BrickBox se encontr\u00f3 en el a\u00f1o 2.008 con un problema recurrente: la necesidad de m\u00e1s espacio para almacenar su creciente colecci\u00f3n de libros y pel\u00edculas.<br \/>\nLa estanter\u00eda de casa se hab\u00eda quedado peque\u00f1a mientras el dise\u00f1ador escrib\u00eda el libro \u201cEspa\u00f1ol de cine\u201d (Editorial Blume, 2.009). Una noche de inspiraci\u00f3n ide\u00f3 un sistema de anclaje entre m\u00f3dulos que en seguida patent\u00f3.<br \/>\nTras la presentaci\u00f3n del libro, Antxon intuy\u00f3 que aquellos m\u00f3dulos que tan satisfactoriamente ordenaban su vol\u00famenes pod\u00edan ser un buen proyecto empresarial.<br \/>\nY se puso manos a la obra, tras formalizar la patente hubo que crear una empresa (Kazam Design), buscar un fabricante y presentar el producto (Nude, Feria de Valencia 2010).<br \/>\nLa decisi\u00f3n de escoger la venta online como \u00fanico canal comercial \u2013muy inusual todav\u00eda en 2.010 para mobiliario\u2013 fue la consecuencia del inter\u00e9s por crear un producto asequible que pudiera entrar en todas las casas.<br \/>\nSalvador quiso que su dise\u00f1o estuviera al alcance del mayor n\u00famero de bolsillos, pero respetando dos l\u00edmites: materia prima de calidad con certificaci\u00f3n ecol\u00f3gica y fabricaci\u00f3n nacional para ayudar a la industria en tiempos de crisis.<br \/>\nLa apuesta online tard\u00f3 un par de a\u00f1os en ser rentable, pero a partir de 2.012 las ventas se consolidaron tanto en el mercado europeo como en Estados Unidos. Hoy ya hay m\u00e1s de 10.000 hogares que ordenan su cultura con BrickBox. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>El creador de la estanter\u00eda modular BrickBox se encontr\u00f3 en el a\u00f1o 2.008 con un problema recurrente: la necesidad de [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":27494,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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creador de la estanter\u00eda modular BrickBox se encontr\u00f3 en el a\u00f1o 2.008 con un problema recurrente: la necesidad de [&hellip;]","_links":{"self":[{"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/posts\/27498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/comments?post=27498"}],"version-history":[{"count":0,"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/posts\/27498\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/media\/27494"}],"wp:attachment":[{"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/media?parent=27498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/categories?post=27498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.brickbox.es\/nl\/wp-json\/wp\/v2\/tags?post=27498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}